August 7, 2007 | Author: mattmansfield | Filed under: Home
From April Lynch and Matt Mansfield
Thanks to everyone who came to today’s meeting. The level of enthusiasm for change and the willingness to try a new approach were among the most-heartening things we have seen at the Mercury News in some time.
The headline: Almost 100 of you from departments across the newspaper signed up to be on field teams that will go out to do observational research on our audience. That’s tremendous.
The next step for us is to begin assembling three-person teams, then schedule trainings so we can get you all prepared. We’re hoping to have drawn up the teams by tomorrow and can then begin seeing how we cope with various work schedules.
All of the managers assisting us with this project have assured us that participation will count toward productivity goals, and we’ll do our best to help run interference for you if issues arise. Being prudent about your own schedule, of course, is always a good idea.
We’ll also do our best in the training to help allay some of the fears expressed about how we represent ourselves as we do this research. We’ll cover the aspects of that when we drill down in the training since today’s forum did not allow for that. And we have already heard rumblings that’s a concern. Let’s tackle it in the training.
Meantime, many thanks again for the excellent questions and amazing response to this important first step. We were really stunned to see the room at overflow capacity and we’re confident about what that means for our future.
Next up: Field team training, in a rolling format, so we can begin right away.